What to do - not to do with AdSense

August 23rd, 2005 at 10:00 am

I know this was written many times in the past days - but unfortunately it has to be said one more time. The people at Google AdSense have created a top ten list of what to do - not to do, to ensure you don’t get suspended by AdSense.

Thanks to JenStar for alerting us to this top ten list:

1. Don’t click your own ads
Clicking on Google ads on your own site for any reason is strictly prohibited.

2. Don’t ask others to click on Google ads
Encouraging users to click on your Google ads, either directly or indirectly, can lead to inflated advertiser costs and can cause your account to be disabled.

3. Don’t employ pop-up prompts or automatic software installations
Sites showing Google ads may not prompt users to install software on their machines. Publishers must also not attempt to change users’ browser home pages automatically or via pop-up prompts.

4. Be aware of how your site is promoted
Pages showing Google ads may never be loaded in an unrequested pop-up. This means publishers need to be very careful when purchasing traffic or setting up ad campaigns with third parties.

5. Don’t place Google ads on sites that contain prohibited content
Google ads may not be displayed alongside any prohibited content, including adult or mature content, gambling-related content, or drug content.

6. Respect Google trademarks
Publishers may not use any Google Brand Features such as Google trademarks, logos, web pages or screen shots, without prior consent from Google.

7. Don’t tamper with the AdSense code
AdSense offers a wide variety of approved formats, colors, and features in your AdSense account. Once you’ve generated your code, do not alter any portion of the code.

8. Provide a positive user experience
Sites that contain excessive pop-ups, use sneaky redirects to obtain traffic, or otherwise attempt to interfere with normal web navigation aren’t permitted in the AdSense network. Make sure your site doesn’t deceive your users in any way.

9. Provide a good environment for advertisers
Sites that use tricks or deceptive practices in order to trigger inadvertent clicks on ads are prohibited.

10. Be responsive
Publishers are asked to be responsive to emails sent by the AdSense team.

Read the full top ten list - What can I do to ensure that my account won’t be disabled? - on AdSense support page.

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One Response to “What to do - not to do with AdSense”

  1. See my profile on MyBlogLog.com!

    Very wise and apt article in the world of ecommerce and ebusiness. In fact these set of rules so to speak applies to ANY business. Your article fits well in my new blog “ProfitPayPlus Weblog” at http://www.blog.profitpayplus.com which is only a few weeks old. With your permission would like to place an entry into my blog with this article. All in tact and with links back to you. Please let me know.

    Boudie

    Comment by Boudie de Haas | August 24th, 2005 #

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